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Shop & Go Privacy

ALDI SHOP&GO

Our ALDI SHOP&GO service provides customers with a seamless opportunity to purchase products in one of our designated checkout free stores. The service is available by registering for the ALDI SHOP&GO App via a smartphone device, and operates using automated real-time in-store camera technology.   Our cameras track the movements and product interactions of customers in-store, so as to accurately detect and charge for items chosen by you (or any guests shopping with you as part of a ‘group’) during your checkout free store visit.

Terms and Conditions:

The Terms and Conditions for the use of the ALDI SHOP&GO service can be found at:  www.aldi.co.uk/shopandgo

Types of Data:  

Information which you give to us -  By registering for the ALDI SHOP&GO App, you may be asked to provide ALDI with:

(a)   your name;

(b)   your email address;

(c)   your phone number;

(d)   a password;

(e)   financial data, including your payment card details and address;

(f)   if you select age-restricted products, proof of your age;

(g)   any feedback, experiences or comments which you choose to provide to us.

Information we collect about you and/or your guests:    

In addition to the above information, we may collect and process the following information during your ALDI SHOP&GO visit:

(a)   your login information and mobile network information (such as your mobile phone number);

(b)   your physical biometrics and product selection using our in-store camera technology;

(c)   your facial biometrics if you choose to digitally verify your age through the App, using the in-built age estimation technology;

(d)   information about your use, including products added to and/or removed from your ALDI SHOP&GO ‘virtual’ basket, in-store camera accuracy and bugs, time spent using the ALDI SHOP&GO App and time between leaving the store and receiving your receipt, and your location within the store;

(e)   analytics information about your purchases, including your shopping history, details of your average spend and product preferences;

(f)   any information stored on your device which you expressly consent to share with us when using the ALDI SHOP&GO App; and

(g)   information provided to us by third parties (such as business partners, sub-contractors, analytics providers and search information providers).

Uses of Data:

Information which you give to us:  We will use the information you provide to us in the following ways.

In respect of your ALDI SHOP&GO App registration and account use:

(a)   We will use your name, email address and phone number to contact you:

  • to register you for the App;
  • in relation to your account (e.g. to send you a password reset email);
  • to send you a receipt once we have taken payment from your ‘virtual’ basket;
  • to ask for your feedback regarding your purchase, so that we can continue to monitor and improve our service; and  
  • if it is otherwise necessary to do so in respect of your purchase and the performance of the contract between us.

(b)   We will use your financial data to charge the payment card registered to your account within 24 hours of you leaving an ALDI SHOP&GO store, using our app-based payment process (PostPay). We may take a pre-authorisation payment from the card(s) registered to your account when you enter an ALDI SHOP&GO store, to prevent fraud and subsequently take payment out of that pre-authorisation charge once you have exited the store;

(c)   We will use your proof of age to verify that you are old enough to buy the products you have purchased.

Information we collect about you:  We will use the information we collect about you in order to:

(a)   track your in-store movements and interaction with products in ‘real-time’, including those of any guests shopping with you, so as to accurately detect and charge you for products selected by you (or your ‘group’);

(b)   digitally verify your age when purchasing age-restricted products should you choose to do so using the App, by scanning your face to determine whether you meet the legal threshold (any image captured is deleted immediately following the digital check), albeit that this is optional and you can opt to have a manual check in-store if you prefer;

(c)   administer the ALDI SHOP&GO App for internal operations, including troubleshooting, analytics and other data analysis, testing, research, statistical and survey purposes;

(d)   improve the ALDI SHOP&GO App to ensure that content is presented in the most effective manner for you and for your device; and/or

(e)   make suggestions and recommendations to you and other users of the ALDI SHOP&GO App about products or services that may interest you or them.

Basis for Processing:  

This processing is:

(a)          necessary for the performance of our contract with you;

(b)        in accordance with your consent (including, where appropriate, your explicit consent) to signing up to our ALDI SHOP&GO App; and

(c)      in accordance with our legitimate interests (to provide a frictionless checkout free experience, train and further develop the operation of our in-store camera technology, prevent fraud, improve our customers experience of our ALDI SHOP&GO App and checkout free journey, satisfy purchases, detection and prevention of crime, and to learn more about how our customers use our products/services).

Third-Parties Involved:

AiFi Inc. (registered in United States with company number C3872072), whose registered office is at 405 El Camino Real, #519 Menlo Park, California 94025, United States. AiFi are involved in the provision of our specialist in-store camera technology that enables us to provide our checkout free service.

More details about how AiFi handle personal data can be found in their privacy policy at:  https://aifi.com/privacy-policy/

First Data Europe Limited, trading as First Data (a private limited company incorporated in England with company number 02012925), whose registered office is at Janus House, Endeavour Drive, Basildon, Essex, SS14 3WF. First Data help us to take payments from you. They also help us carry out checks regarding the prevention of fraud.

More details about how First Data handle personal data can be found in their privacy policy at:  https://www.firstdata.com/en_us/privacy.html

First Data Europe Limited is authorised and regulated by the UK Financial Conduct Authority (FCA register No. 582703; CCA No. 739230).

Yoti Limited (registered in England and Wales with company number 08998951), whose registered office is at 6th Floor, 107 Leadenhall St, London, EC3A 4AF.. Yoti provide us with in-built age estimation technology to enable us to offer a digital age verification check via the ALDI SHOP&GO App.

More details about how Yoti handle personal data can be found in their privacy policy at:  https://www.yoti.com/privacy/